ICC SYDNEY STUDIO: DELIVERING VIRTUAL EVENT SUCCESS
11 May 2020 • Industry News
In light of the dramatic effect of COVID-19 on businesses and events worldwide, ICC Sydney has expanded its in-house technical offering to help clients continue to meet and connect via its Virtual Events services. It is within the fully equipped virtual events studios that the ICC Sydney team will be proudly supporting Meetings & Events Australia in producing and broadcasting the 2019 State and National Awards gala event on Friday 29 May 2020, in addition to the EEAA 2020 Global Exhibitions Day celebration event and Stand Tall Live Stream 2020 charity event.
Reimagining the traditional face-to-face format of events to create world class online events was possible as ICC Sydney already had in place a highly skilled, experienced and dedicated team of audio visual, IT and event planning professionals.
The team is proud to have delivered several online events to date including the hosting of primary school students as they tuned in for Dirt Detectives led by Sydney Learning Adventures, an initiative of Place Management NSW. Live streamed from ICC Sydney, the ‘virtual excursion’ took students on a historical and archaeological tour of Sydney’s The Rocks. The team’s technical delivery from the studios included a 10 metre wide LED backdrop for graphics, two audio operators, multiple broadcast cameras and truss mounted PTZ cameras with video switching control, utilising E2 to seamlessly switch from presenters to a virtual map and archaeological artefacts in a live one-way broadcast.
The Committee for Sydney has utilised ICC Sydney Studios to host a live webinar. ICC Sydney CEO, Geoff Donaghy was also interviewed at ICC Sydney Studios for media title AusBiz TV. Demand and bookings are growing with over 45 events in the pipeline or confirmed for the next three months.
ICC Sydney’s virtual events studios provide an immediate solution for those seeking a high quality, technically driven event, however the team is looking to the future in preparing the long road to recovery post-COVID-19.
Recently, the team supported the coordinated industry response to the crisis, led by the Business Events Council of Australia (BECA) and developed in close collaboration with the Government. The COVID-19 Business Events Response and Recovery Framework aims to sustain the business events industry over the next 12 months and position it to rebound and grow the other side of this crisis. As Deputy-Chair of BECA, Geoff Donaghy has been part of this process.
It is positive that in the current climate, businesses and organisations see significant value in continuing to connect and collaborate online. To find out how ICC Sydney’s team of experts can help deliver your virtual event seamlessly, contact firstname.lastname@example.org, see the Virtual Events Guide or visit the ICC Sydney website.