Experience strategist, community builder and purpose-driven business expert
Sally is a leader, thinker and doer in the world of event experience design, community building and purpose-driven business. She works as an independent consultant and advisor around event design, digital communications and experience strategy.
Sally designs events and experiences in a completely new way by bringing user experience (UX) design methodologies to event production. This method means that events are designed holistically across the digital as well as the real world, and that humans are put at the centre of the design process.
Sally has worked in a range of digital and creative agencies, and ran her own experience design agency, Wildwon, for six years. Since leaving Wildwon, Sally has refined the event experience design process further into an overall event strategy and concept development methodology, as well as her proprietary tool, the Event Experience Map.
WHERE YOU CAN SEE SALLY
Breakout Session: Harnessing the Power of Human-centred Design for Events
Date: Monday, 17 February 2020
Ideas Academy: Harnessing the Power of Human-centred Design
Date: Tuesday, 18 February 2020