Business Events Melbourne: Fernando Barraza’s Creative Vision

13 February 2024 •

Fernando Barraza is the Founder and Creative Director of Cirkus Bizurkus. Fernando is on a mission to ensure AIME’s 2024 Welcome Event is a truly unforgettable night. The 2024 theme is AIME Neon Carnival. Fernando shares his creative vision for this exciting event. As well as how he plans to incorporate his passion for neon design with Melbourne’s vibrant food culture. All part of the plan to create one of the most anticipated events in the world of business events in Victoria!

Neon: Symbolising the Future

Fernando believes that neon represents future thinking and symbolises the next generation moving forward. Utilising this futuristic design element, the 2024 Welcome Event theme is AIME Neon Carnival. The event will take place at Grazeland in Spotswood, Melbourne. A venue reminiscent of a nostalgic summer carnival. 

Fernando’s passion for neon is evident in his creative vision for the event. He is excited to showcase how event planners can tap into every possible interpretation of design to create truly memorable experiences.

Eating and Drinking Melbourne

The venue itself is an outdoor foodie playground that showcases the very best of Melbourne’s deliciously diverse food and drink scene. So the food and drink offering will be executed with a sense of fun. 

With an extensive array of bars and food stalls featuring the flavours of Melbourne’s multicultural population, attendees will enjoy a one-night snapshot of Melbourne’s incredibly diverse food and drink scene.

Encouraging Casual Connections

Fernando notes that the AIME Welcome Event provides a unique opportunity for like-minded individuals in the business events, travel, and corporate industries to connect. He emphasises the importance of creating a casual environment. So attendees to let their guard down, enjoy the evening, and network with ease.

With the Neon Carnival theme, Fernando’s creative vision aims to inspire attendees to embrace their inner child and engage with others in a fun-loving and relaxed environment. This ethos is evident in the event’s design and interactive installations.

A Different Kind of Surprise

Together with the AIME team, Fernando is looking forward to revealing various surprises throughout the evening that will leave guests in awe. These surprises will be focused on engaging attendees, immersing them in an inclusive environment and taking them out of their comfort zones. The intention behind these surprises is to encourage attendees to participate, connect with fellow guests, and inspire them to carry the spirit of the event long after it has ended.

Without giving too much away, attendees can expect a continuously evolving visual feast and somewhere to unleash their inner child. Plus an abundance of colourful characters and no shortage of glamour.  As well as two mind-blowing musical acts. 

Lighting up With Excitement

From neon lighting to playful surprises, Fernando’s creative vision for AIME’s Neon Carnival is set to create unforgettable memories. His passion for neon design and dedication to creating a relaxed and inclusive environment will undoubtedly inspire like-minded individuals to connect and collaborate in the years ahead.

This event promises to show how business events can utilise innovative design elements to create unforgettable experiences. AIME’s Neon Carnival is ready to take the business events scene to new heights, inspiring the industry to think differently. And to also get excited about what the future holds.

 

AIME’s Welcome Event marks the opening of the leading business events tradeshow in the Asia Pacific region, and will be attended by more than 1700 guests including Hosted Buyers, Exhibitors, Media Partners, VIPs. Visitor Buyers may also attend by upgrading their ticket. 

 

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