HEAD OF EVENTS & EXPERIENCE, ROYAL AUSTRALIAN COLLEGE OF GENERAL PRACTITIONERS
WHY PAULA JOINED THE AIMEBASSADOR PROGRAM
“2020 was a challenging year for the industry I love. I see AIME as a place for us to come together and unite as we decide how we want to move forward. AIME offers us a chance to reconnect, to learn and to share stories. When we come together, we inspire each other, we energise, and we reignite the fire we all have to bring the business of meetings back.
“I want to be a part of encouraging my industry friends and colleagues to come and connect and to know that they are not alone and that in the middle of what feels like a never-ending battle, there are opportunities for us. We are at a pivotal time to re-set the scene for the future of the industry we all love.”
WHAT IS PAULA LOOKING FORWARD TO MOST ABOUT AIME 2021?
“I’m looking forward to reconnecting with industry colleagues, suppliers and friends. I’m also very excited by the AIME knowledge program.”
Paula has been a leader within the association, business events & membership sectors for more than 18 years. During this time she has successfully designed, developed and implemented business event and membership strategies that have enhanced and increased the value of each association to its members and key stakeholders. As Head of Events & Experience with the RACGP, Paula leads their membership, events and knowledge management teams servicing more than 42,000 members. In addition to her role with RACGP, Paula has her own consulting business, The Association Event Strategist where she helps associations develop robust and profitable business events, including developing digital event and conference strategies.
Paula is the first Australian to sit on the PCMA Board of Directors and also joined the AuSAE Board in 2020.
KICKSTARTING OUR INDUSTRY, TOGETHER.